City Giftcard

Designing city gift cards in accordance with each city's branding enhances local identity, promotes tourism, and reinforces the city's unique appeal to both residents and visitors.

That is why it is important for us to designed them to match each city’s characteristics.

For this project, we got the chance to design the city of Hasselt’s and Kortrijk’s giftcards.

Kortrijk is the largest city in the province of Kortrijk Region of Belgium. Meanwhile, Hasselt is the capital and largest city of the province of Limburg in the Flemish Region of Belgium.

When designing, what inspires me is to highlight each city’s unique characteristics, historic landmarks, and its existing brand colors.